Our Vision for Osaka
8 Keywords for an International Tourism and Culture City
A world-class city for living, work, study and travel:
Asia's number one international tourism and culture city
Experiences and Inspiration
- An enjoyable city of diverse dining, entertainment, history, culture and arts, and other leisure activities
- A city with many professional sports to watch
- A city of culture that attracts artists from around the world
- A city that gathers organizers of entertaining events
- A city that offers incomparable luxury experiences to the world's wealthy class
Energy and Vigor
- A soothing city abound with greenery and flowers
- A city with a robust sports culture that promotes fitness and enjoys healthy lifestyles
- A city that attracts worldwide talent, fostering entrepreneurship, employment, and wealth
Hopes and Dreams
- A city that possesses world-class event facilities holding many events, allowing people, things, and information to gather and give rise to innovation and new businees
- A city with sustained and healthy economic development, allowing many peole to enjoy leisure
- A city that tackles challenges again
Diversity, Equality, and Coexistence
- A city of coprosperity that accepts many different worldviews and values
- A welcoming and comfortable destination for tourists, exchange students, and all travelers
- A city that helps the disadvantaged and encourages mutual support
- A city that sends travelers across Japan so that other destinations can also flourish
Recovery and Resilience
- A city capable of rapid recovery from disasters, with resilient and adaptable people
Safety, Security, and Cleanliness
- A city with low risk of danger or infection to individuals, and a comfortable destination
Decentralization
- A city that offers a wide variety of ways to enjoy leisure without concentrating content at a specific season or place
Greenery & the Environment
- Achieving a zero-carbon society
- Curtailing global warming
- Preserving ecological diversity
Future Direction of the Osaka Convention & Tourism Bureau
Using tourism as a platform to
maximize the economic effect on Osaka
Increase visitors
Initiatives to encourage travelers
to choose Osaka
Increase quality
Initiatives to maximize consumption
after arrival
Share benefits
Initiatives to sustain and spread
the economic effect
The COVID-19 pandemic has accelerated the transition from a focus on quantity to a focus on quality.
The Three Concepts of our Project Development
A 24-hour tourism city
Anytime
With the 24-hour accessible Kansai International Airport and two of the top entertainment areas in the country, Kita and Minami areas, Osaka acts as the way of the nation that attracts visitors both domestically and internationally.
A travel hub for the Kansai region and western Japan
Anywhere
By taking advantage of its location in the center of Kansai, a treasure trove of tourism resources such as history, culture, and nature, and its well-developed transportation system radiating from Osaka with Kansai International Airport, Osaka will offer theme-based stay-and-go tourism using Osaka as a gateway to bring tourists to Kansai, Setouchi, Hokuriku, Chubu, and other parts of Japan.
A diverse and vibrant destination
Anybody
Known to be where you "eat till you drop," Osaka takes advantage of and promotes its wide-ranged food culture, in addition to its abundant tourism resources including history, culture/entertainment, sports, and wellness. We aim to make Osaka a destination that everyone, regardless of sexual identity, age, or disability, can enjoy.
Four strategies ahead of Expo 2025 Osaka, Kansai, Japan and the potential IR (integrated resort)
A showcase for Japanese tourism
The world's gateway into the rest of Japan and promoting Japan travel globally
A leader in Japan's tourism industry
Gathering experts from every field and becoming a model for the rest of Japan
A catalyst for Osaka's economic growth
Generating new value in business and continuous economic development
A high value-added meetings and events (MICE) destination
High satisfaction for event attendees and widespread, long-term economic impact